Is Hyundai thinking about buying FCA?

This is from a question posted on TFLcar.com’s “Ask Nathan” weekly post.

You can read the whole column (here).

Q:Hi Guys, it is true that Hyundai will buy FCA?

Is this for real? If it is true, what’s going to happen to Jeep and Ram?1!? I have nothing against Hyundai, but this seems like a drastic idea. Hyundai is known for smart sensible engineering. As Nathan puts it, everything Italian is built for an emotional connection. They are two completely different philosophies with Hyundai appealing to the brain and Fiat battling for your soul. Also =, with all the instability in Korea, is it such a good idea to absorb a company that American consumers are so reliant on?

What’s your take?

Love your Ike Gauntlet and off road shows!
‘Schmitty

 

A: Hi Schmitty!

Normally, emails take time to post, but your email is rather timely. I just caught wind of this through our friends at Carscoops.com. I investigated this rumor and found out that – yes – there is some truth to the rumor.

My take? If this happens (and that’s a big “IF”), I think Hyundai would gradually make changes to allow the cash-cows of FCA (Jeep and Ram) to expand a bit while they get rid of models that are undesirable or competitive with their brands. I think they would kill off vehicles like the Fiat 500L, Chrysler 300C, Dodge Journey and more. They would plan to platform-share as well; perhaps something like a Chrysler sedan based on a Genesis platform?

There are lots of possibilities. The bottom line in my book is: this could be a good thing. It would make Hyundai the largest automaker on the planet, add to FCA’s financial stability and it would give Hyundai something its wanted for decades, a competitive pickup truck.

N

 

A: Hi Schmitty!

Normally, emails take time to post, but your email is rather timely. I just caught wind of this through our friends at Carscoops.com. I investigated this rumor and found out that – yes – there is some truth to the rumor.

My take? If this happens (and that’s a big “IF”), I think Hyundai would gradually make changes to allow the cash-cows of FCA (Jeep and Ram) to expand a bit while they get rid of models that are undesirable or competitive with their brands. I think they would kill off vehicles like the Fiat 500L, Chrysler 300C, Dodge Journey and more. They would plan to platform-share as well; perhaps something like a Chrysler sedan based on a Genesis platform?

There are lots of possibilities. The bottom line in my book is: this could be a good thing. It would make Hyundai the largest automaker on the planet, add to FCA’s financial stability and it would give Hyundai something its wanted for decades, a competitive pickup truck.

Cruising the local Ice Cream Shops in a 2017 Chrysler Pacifica [Team Clear Coat blog]

 

Our friends at Team Clear Coat took a bunch of PR folk shopping for ice cream in a 2017 Chrysler Pacifica Hybrid. Hilarity ensued and, despite not having special guest Ruth Bader Ginsburg attend, (maybe next time guys) – the celebrity PR folks from FCA and Subaru (former Subaru PR) enjoyed the ride.

###

Somehow, we at TeamClearCoat were recently invited to a press drive event in Estes Park, Colorado. We drove a lot of cars, but one of the highlights for us was the 2017 Chrysler Pacifica Hybrid. Being new to video reviews and well-documented idiots, we decided to load up the van with whoever was standing around and go for ice cream. Along the way, we discussed “swass,” road-trip stories, and the appropriate amount of time to stare at necking teenagers.

Check out the video!

 

 

… clearly, they have too much time on their hands.

Fleet Customers – FCA is about to begin a 24 city preview!

Will Fiat Chrysler Automobile visit your town?

  • 24-city preview begins May 9
  • Eight-week tour launches in Dallas and Kansas City
  • All FCA US brands represented at each half-day event
  • First opportunity for fleet customers to drive the all-new 2017 Jeep® Compass and the all-new 2017 Chrysler Pacifica Hybrid minivan
  • May 5, 2017 , Auburn Hills, Mich. – FCA US LLC fleet customers across the nation will have the opportunity to drive a variety of Chrysler, Jeep®, Dodge, Ram Truck and Fiat vehicles during the upcoming 2018 model-year FCA Product Preview.

    This 24-city annual road tour for commercial, government and daily rental fleet customers kicks off on May 9 at sites in Dallas and Kansas City, and concludes June 29 in New York.

    The stars of this year’s preview are the all-new 2017 Jeep Compass and the all-new 2017 Chrysler Pacifica Hybrid minivan.


    The all-new Compass expands the Jeep brand’s global reach with an unmatched combination of attributes that includes legendary and best-in-class 4×4 off-road capabilities, advanced fuel-efficient powertrains, premium and authentic Jeep design, superior on-road driving dynamics, open-air freedom, and a host of innovative safety and advanced technology offerings.

    The all-new 2017 Chrysler Pacifica reinvents the minivan segment with an unprecedented level of functionality, versatility, technology and bold styling. The Pacifica Hybrid takes this revolutionary vehicle a step further with its class-exclusive, innovative hybrid powertrain. It’s the first electrified vehicle in the minivan segment and achieves 84 MPGe in electric-only mode and 33 miles of all-electric range. With more than 100 available safety and security features, the all-new Uconnect Theater rear seat entertainment system, and a full array of comfort and convenience technologies, the Chrysler Pacifica and Pacifica Hybrid are no-compromise minivans ideally suited for today’s families.


    “This is an excellent opportunity for our fleet and small business customers to test drive our all-new Jeep Compass and Chrysler Pacifica Hybrid minivan,” said Jeff Kommor, Vice President – U.S. Sales Operations, Fleet and Small Business Sales, FCA US LLC. “Both have been re-engineered from the ground up on all-new platforms, and both deliver class-leading safety and performance. We look forward to showcasing our new products, introducing 2018 model-year vehicle specs and demonstrating why FCA vehicles are above the competition.”

    Each half-day event will provide in-depth fleet product overviews, product walk-arounds, service presentations, driving routes and ample time to talk with the FCA Fleet team. Additional vehicles on tour include several that have been upfitted for specific vocations.

    The Product Preview is an ideal time for FCA fleet and small business customers, as well as prospective customers, to drive the latest FCA vehicles at a location close to where they work and live. Commercial customers will learn about what’s new for the entire 2018 model-year product lineup during these convenient and informative half-day events.

    Fleet representatives interested in attending any of the 24 tour events should contact FCA Fleet headquarters at (888) 898-1101 to register.

    Here are the tour’s 24 cities and the dates of each stop:

    Metro Event Date
    Kansas City May 9
    Dallas May 9
    St. Louis May 11
    Richmond May 11
    Denver May 11
    Detroit May 12
    Atlanta May 12
    Houston May 19
    Chicago May 22
    Philadelphia May 23
    Orlando May 23
    Los Angeles May 23
    Milwaukee May 24
    Charlotte May 25
    Boston May 25
    Minneapolis May 30
    Baton Rouge May 31
    Newark June 13
    Des Moines June 13
    Norwalk June 15
    Cincinnati June 20
    Phoenix June 22
    Pittsburgh June 22
    Long Island June 29